Offer

This client specializes in providing strategic business consulting services.

Our Partnership

Before partnering with us, this client was starting from scratch and only worked with referrals however they were determined to invest effort into scaling up.

They were in the early stages, having few clients and recently completing the development of their unique consulting approach.

These targeted campaigns were tailored to engage key decision-makers in top-tier organizations.

Understanding their target market comprised large, challenging-to-access B2B organizations, we recognized the need for a more tailored strategy.

It posed a challenge for our system, requiring a customized approach for optimal outcomes.

Instead of our usual high-volume outbound campaigns, we opted for a small-scale, laser-targeted, and hyper-personalized approach to achieve the best results.

Our Involvement

Recognizing the uniqueness of the client's offer and approach, coupled with their established partnerships with renowned brands, we were confident that our system would yield positive results. In today's competitive eCommerce landscape, a strong offer and a proven track record are essential for achieving results.

Our Approach

Lead Sourcing

When we initiated work with this client, our first step was to identify their ideal customer profile (ICP) and the characteristics of companies and individuals they wanted as clients.

Leveraging our internal tools, we systematically scraped the web to compile lists of companies aligning with their ICP.

Subsequently, we extracted and verified contact information for relevant decision-makers in key departments.

Domain & Inbox Setup

As we were targeting prospects in large B2B companies with robust spam filters, achieving excellent email deliverability was crucial.

We accomplished this through our load balancing method in combination with a low-volume approach.

Testing & Optimization Strategy

Executing our "small-scale, laser-targeted, and hyper-personalized approach," we sent personalized email scripts to Owners, CEOs, and Founders of the targeted companies.

The initial results were highly positive, requiring minimal optimization.

Due to the low sending volume, we refrained from using spintax in the outbound campaigns.

Spam Monitoring

We diligently monitored inbox deliverability across major Email Service Providers (ESPs).

The moment any inbox failed to land in popular platforms like Gmail, Hotmail, or Outlook, we promptly replaced it with backups.

Campaign Results:

Before partnering with us, this B2B consultancy firm lacked clients, revenue, and a predictable client acquisition mechanism.

Post-partnership, the transformation was significant:

• Generated 92 qualified sales leads in 4 months

• Established a reliable client acquisition method

• Proved the effectiveness of the business model